January 15, 2025

Sustainability

INSPIRATION

Concerns over global warming and climate change are driving companies and consumers to adopt sustainability.This is why sustainability is fast emerging as the top trend in the beverage industry. Consumers are aware of various environmental impacts caused by the industry and support brands that align with their sustainability goals. As a result,BevTech startups develop solutions that reduce the carbon
footprint of beverage production operations through energy-efficient integrations and novel production techniques.Apart from these, beverage companies now use sustainable materials in their packaging choices, for example, plastic-free or reusable packaging. This significantly reduces the ecological impacts as single-use packaging is a major contributor to land and marine plastic pollution.
WAJU is a US-based startup that provides sparkly water sourced from fruits. The startup upcycles the water the dehydration steps in fruit processing. It combines this water with other organic fruit ingredients free from antibiotics and genetically modified organisms (GMOs) to develop its drinks.
Since the process takes feedstock from the sidestream of fruit processing, the overall sustainability of WAJU’s product is significantly greater than conventional processes. Moreover,it offers consumers fruit-sourced vitamin C and antioxidants without glucose spikes.
UK-based startup Dog and Spoon Distillery facilitates sustainable gin production. The startup’s distillery runs on a solar-powered system and relies on sustainably sourced energy when there is no sunlight. In addition, it uses a biomass boiler to heat the distillery year-round. This approach decouples energy consumption of the startup from the grid and, hence,allows to cut down their emissions significantly. It also combines a custom-built water system to recycle water and plastic-free packaging, further reducing environmental impact.